Let's say you sell something into a lot of different industries. You want your sales and marketing teams to have all the information about that vertical industry. Calling on dentists, hospital administrators, veterinarians, welders, plumbers, etc? You want to know as much about the industry as possible. You can use Vertical IQ to pull up any information about an industry. Arm your sales people with the info they need before they pick up the phone so they are prepared. **Updated for 2021